Investor Relations and Corporate Communication: A convergence?
Written by Webmaster
Friday, 29 February 2008
Almost 50 years ago, a function called "investor relations" was created within the public relations division at General Electric for the purpose of communicating with investors. In those days, individuals rather than institutions dominated the investor community. The concept of investor relations (IR) evolved slowly over the next 30 years, largely within corporate communication divisions of major publicly held companies and as a consulting function in public relations firms.
I find myself thinking about e-mail a lot these days. Between my laptop, BlackBerry and a separate cellphone that I also use, there is a lot of digital communication going on from my waking hours to the time I go to sleep. E-mails, text messages, BBM's (BlackBerry Messages), instant messaging -- it will become all-consuming if you let it. And that's my point. I believe e-mail is diverting our best waking hours from thinking, conceptualizing and dreaming big ideas.
Google beats rivals to take strongest brand accolade
Written by Webmaster
Thursday, 28 February 2008
Google has been named as the UK's strongest brand, according to Superbrands, leapfrogging rival Microsoft and pushing the BBC down the table. The internet giant, which is just 10 years old, headed a list of the top 500 businesses that are normally dominated by brands with a long-term UK heritage. It is the only brand in the top 50 to have emerged after 1990. The other businesses in the top 50 have an average age of 90 years of operation
Kraft, Kellogg, P&G Aim to Find Out in Australia Study "Beyond :30"
Written by Webmaster
Thursday, 28 February 2008
"...there are some people becoming more comfortable with some things on the TV screen because they are used to seeing them on the computer screen,..."A global consortium of influential marketers, major ad-buying firms and popular media outlets have quietly funded research they hope will solve a tough mystery: As TV viewers exert more control over that small screen in the living room, can they still be persuaded to sit and watch advertising? That's what a project known as "Beyond :30" hopes to discover
News & Articles 
Almost 50 years ago, a function called "investor relations" was created within the public relations division at General Electric for the purpose of communicating with investors. In those days, individuals rather than institutions dominated the investor community. The concept of investor relations (IR) evolved slowly over the next 30 years, largely within corporate communication divisions of major publicly held companies and as a consulting function in public relations firms.
I find myself thinking about e-mail a lot these days. Between my laptop, BlackBerry and a separate cellphone that I also use, there is a lot of digital communication going on from my waking hours to the time I go to sleep. E-mails, text messages, BBM's (BlackBerry Messages), instant messaging -- it will become all-consuming if you let it. And that's my point. I believe e-mail is diverting our best waking hours from thinking, conceptualizing and dreaming big ideas.
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Google has been named as the UK's strongest brand, according to Superbrands, leapfrogging rival Microsoft and pushing the BBC down the table. The internet giant, which is just 10 years old, headed a list of the top 500 businesses that are normally dominated by brands with a long-term UK heritage. It is the only brand in the top 50 to have emerged after 1990. The other businesses in the top 50 have an average age of 90 years of operation
"...there are some people becoming more comfortable with some things on the TV screen because they are used to seeing them on the computer screen,..."A global consortium of influential marketers, major ad-buying firms and popular media outlets have quietly funded research they hope will solve a tough mystery: As TV viewers exert more control over that small screen in the living room, can they still be persuaded to sit and watch advertising? That's what a project known as "Beyond :30" hopes to discover
