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Businessman Spring Golf 2007 - More Opportunities for Business People |
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Người viết: Webmaster
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19/03/2007 |
 “Businessman Spring Golf 2007” – the first golf tournament in the South of Vietnam organised by Vietnam Chamber of Commerce and Industry (VCCI), will take place at Vietnam Golf & Country Club on March 17, 2007 with the participation of 144 golfers. Aording to Mr. Doan Duy Khuong, Vice Executive President of VCCI, following the great success of the annual Vietnam Businessman Golf Tournament hosted by VCCI
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Cập nhật ( 19/03/2007 )
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ANZ Vietnam drops Burnett for Lowe |
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Người viết: Webmaster
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16/03/2007 |
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ANZ Bank, a Melbourne-based financial network, has dropped incumbent Leo Burnett for Lowe as it aims to reposition its brand in light of the recent WTO accession. Lowe picked up the advertising brief following a final shootout between Saatchi & Saatchi and local agency, Song Huong Orchid. "Banking is about to change dramatically in this country,” said Sabyasachi Mishra (pictured), MD of Lowe Vietnam. “At this point, being the international bank with the longest experience in Vietnam,
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AdFest opens bigger and better in 2007 |
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Người viết: Webmaster
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16/03/2007 |
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This is the first of Marketing's on-ground reports from PEACH (Pattaya Exhibition and Convention Hall) at the Royal Cliff Beach Resort in Pattaya, Thailand, where the region's largest advertising awards event is being currently underway. As the Asia-Pacific Advertising Festival (AdFest) turns 10 this year, it sees a 15% increase in delegates' registration from the previous year. Between 14 and 17 March 2007, over 1,600 deleates from over 40 countries will arrive at here to share knowledge and
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Cập nhật ( 16/03/2007 )
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Coke targets men with new Zero brand |
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Người viết: Webmaster
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16/03/2007 |
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Coca-Cola has rolled out zero-calorie brand Coca-Cola Zero in Hong Kong, its third regional market launch after Korea and Australia, in a bid to improve its connection with male drinkers. Coke Zero, which has already rolled out in several markets globally, will sit alongside stablemate Coke Light, and provide an alternative for men who typically avoid consuming brands that contain references to ‘Light’ or ‘Diet’ because of the associated stigma. The teaser for the campaign is expected to break next week,
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Cập nhật ( 16/03/2007 )
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