"Purely Juice was only able to market its juice as considerably less pricey than POM Wonderful because the product it was advertising was not the product it was actually selling...". It was not so long ago that the pomegranate occupied the same unfamiliar and peculiar sphere as the feijoa, the cherimoya and the tamarillo. (No clue? They’re all fruits.) Thanks, however, to the ingenuity of a company called POM Wonderful, the pomegranate has evaded similar obscurity and become one of the most popular and hyped fruits around. In 2002, POM Wonderful debuted, hitting the refrigerated super premium juice market
Electronics Marketers Face Flat Sales This Holiday Season
Người viết: Webmaster
26/11/2008
Flat is the hottest thing in electronics for the coming holiday season. Not flat screens for TVs and computers, but rather flat -- or potentially declining -- sales growth, as the usually resilient industry looks to take its first pounding in years. "This season will be like no other in recent times. In the forecasting biz, we call it a 'market discontinuity.' That is, a break from the past," wrote analyst Roger Kay in a blog post. In a follow-up interview, he said, "Dollar volume is going to be low, discounts are going to be heavy, and in general, industry profits will be down." Best Buy, which like the rest of the industry had been relatively immune to the bumpy economy, recently reported a 7.8%
Yahoo co-founder Jerry Yang is stepping down as CEO after 16 tumultuous months at the helm of the struggling online giant. n a memo to staff today, Mr. Yang said he will leave the top job and return to being "Chief Yahoo," the role he had before replacing former studio boss Terry Semel as CEO in the summer of 2007, as soon as the board of directors identifies a replacement. "Last June, I accepted the board's request that I assume the CEO role to restructure and reposition the company as a whole in order to more effectively meet the fast-changing needs of both users and partners,"
Innovation Interactive, the parent company of 360i and SearchIgnite, is acquiring Netmining, the Brussels-based on-site lead and conversion optimization provider. Will Margiloff, CEO of Innovation Interactive, said Netmining's behavioral targeting solutions will continue to be offered as a stand-alone product, but will also be integrated across the SearchIgnite and 360i platforms early next year. "We're marrying our expertise at driving customers to a marketer's website with an optimization technology that significantly increases revenue and desired actions after a customer reaches the site," said Mr. Margiloff. "It's a no-brainer."
"Purely Juice was only able to market its juice as considerably less pricey than POM Wonderful because the product it was advertising was not the product it was actually selling...". It was not so long ago that the pomegranate occupied the same unfamiliar and peculiar sphere as the feijoa, the cherimoya and the tamarillo. (No clue? They’re all fruits.) Thanks, however, to the ingenuity of a company called POM Wonderful, the pomegranate has evaded similar obscurity and become one of the most popular and hyped fruits around. In 2002, POM Wonderful debuted, hitting the refrigerated super premium juice market 
Flat is the hottest thing in electronics for the coming holiday season. Not flat screens for TVs and computers, but rather flat -- or potentially declining -- sales growth, as the usually resilient industry looks to take its first pounding in years. "This season will be like no other in recent times. In the forecasting biz, we call it a 'market discontinuity.' That is, a break from the past," wrote analyst Roger Kay in a blog post. In a follow-up interview, he said, "Dollar volume is going to be low, discounts are going to be heavy, and in general, industry profits will be down." 
Yahoo co-founder Jerry Yang is stepping down as CEO after 16 tumultuous months at the helm of the struggling online giant. n a memo to staff today, Mr. Yang said he will leave the top job and return to being "Chief Yahoo," the role he had before replacing former studio boss Terry Semel as CEO in the summer of 2007, as soon as the board of directors identifies a replacement. "Last June, I accepted the board's request that I assume the CEO role to restructure and reposition the company as a whole in order to more effectively meet the fast-changing needs of both users and partners," 
Innovation Interactive, the parent company of 360i and SearchIgnite, is acquiring Netmining, the Brussels-based on-site lead and conversion optimization provider. Will Margiloff, CEO of Innovation Interactive, said Netmining's behavioral targeting solutions will continue to be offered as a stand-alone product, but will also be integrated across the SearchIgnite and 360i platforms early next year. "We're marrying our expertise at driving customers to a marketer's website with an optimization technology that significantly increases revenue and desired actions after a customer reaches the site," said Mr. Margiloff. "It's a no-brainer." 
