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Bates Vietnam GM loses job |
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Written by Webmaster
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Friday, 23 March 2007 |
Bates Vietnam general manager Daniel Gordan Jones been made redundant following over seven years in the office.
Bates Indochina CEO Peter Sandor said, “We felt the operation didn’t need a guy at his level and that our local team was capable of fulfilling the requirement.” Gordan Jones is expected to stay in Vietnam...
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Want Consumers to Get Your Mobile-Phone Ads? |
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Written by Webmaster
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Thursday, 22 March 2007 |
"Survey Says Incentives Can Help Change Minds When It Comes to Third-Screen Marketing". "Consumers say they are not interested in receiving ads to their mobile phones". Seems like it's going to take a bit of bribery to get consumers to embrace advertising on their mobile phones. A study from Harris Interactive found that 90% of respondents said they were "not at all interested" in receiving ads on mobile phones, while more than three-quarters (78%) said a cash incentive would get them to change their minds.
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Motorola consolidates Asia creative with Ogilvy Beijing |
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Written by Webmaster
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Wednesday, 21 March 2007 |
Motorola has consolidated its Asian creative duties with Ogilvy Beijing, shifting Southeast Asian business out of DraftFCB and Ogilvy RedCard. The development was confirmed by a Motorola spokesperson, and follows recent internal restructuring at the company, which saw China marketing chief Ian Chapman-Banks take on marketing oversight of the entire Asia-Pacific region. Global interactive incumbent DraftFCB previously handled Motorola’s Southeast Asian interactive business,
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Fleishman-Hillard says hello Moto? |
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Written by Webmaster
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Tuesday, 20 March 2007 |
Motorola has shifted its global PR account to Fleishman-Hillard -- the move may see Fleishman-Hillard Singapore take over the account from Hill & Knowlton as part of the global alignment. Lynn Chan, communications and public affairs manager at Motorola declined to comment on the relationship with Hill & Knowlton Singapore or any upcoming projects with Fleishman-Hillard. “Overall, Motorola has selected Fleishman-Hillard to partner with us in building awareness and context around ...
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| Results 329 - 336 of 452 |