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Trang chính  News & Articles Masso Group launches quarterly newsletter to share branding info. & experience to the community
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Masso Group launches quarterly newsletter to share branding info. & experience to the community |
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Written by Webmaster
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Friday, 09 February 2007 |
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 As the lunar new year is around the corner, Masso Group would like to wish You BIG
SUCCESS and PROSPERITY. In
line with the philosophy "Sharing with and adding value to" and to celebrate the
6-year establishment of Masso Group, the Editorial Board of The
MassoQuarterly officially issue the first Quarterly for 2007 with the purpose of
sharing experience, knowldege and updates in the field of marketing in general
and marketing practice in Vietnam in particular.
In
the 1st issue, we would like to share some case studies as well as highlighted news
that can be a good reference to Your
business.
For
the next issues, there will be a change in topics on a quarterly basis. However,
the changes will continue updating marketing situation in Vietnam.
All comments or contributions.... are welcomed to make The MassoQuarterly
a real interactive
channel.
You can register MassoQuarterly free to get quarterly update by sending a request email to Editorial Board at
This e-mail address is being protected from spam bots, you need JavaScript enabled to view it
The 1st Issue, Content in brief:
-
Highlight IMC
Campaign: “Chia Niem Vui, Nhan Hanh Phuc” - A Response to Int’l Children
Day
- Public
Relations: AIA - What is needed to
re-activate the silent insurance
market?
- Events Management:
Telecomp 2006 -
a quick growth for local young telecommunications
industry,
Dutch Lady VN
expands to the North
- Activation: When a bus
cruises across the county,
Rejoice seeking
ways to approach segment of students and blue
collars
- Interaction: Why
do we need online interaction?
- Advertising:What’s the
difference in advertising practice of Vietnam and Thailand?
- Consulting:Vinamit -
Professional brand building for WTO and market
- Corporate: Internal
events: team
Building team spirit for
mutual development & success,
Sporting for a strong mind and
healthy body, Public
events:
Martin Roll sharing the
insight of a book on Asian Brand Strategy, Mervin
Wang speaking at the 1st public seminar on corporate communications and crises
management
by The MassoQuarterly Editorial Board
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Last Updated ( Friday, 09 February 2007 )
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